Mission

At ourCommonplace, we strive to make the world a better place for us and future generations to come. As a marketplace, we believe that it is our responsibility to create a space where consumers can feel confident about how they allocate their purchasing power. We prioritize promoting brands that share in our mission towards making the world a safer and more equitable place. Serving as a one-stop-shop for fashion-forward, ethical, and sustainable goods, we strive to make shopping easier for consumers to access everyday products guilt-free. By supporting socially eco-conscious companies like our partners, we are accelerating the movement towards a more conscious consumer society in an effort to accomplish the United Nation’s Sustainable Development Goals.

Values

We’re working on creating a world where the standards that we hold our partners accountable for becomes commonplace industry-wide. The brands we carry are carefully curated and held accountable to at least two of our six standards to ensure they are consistently striving to be more conscious of their production efforts, treatment of workers, and their social and environmental impact. 

OurCommonplace Standards

ourCommonplace Shop your Values

Woman-Owned
Women lift up half of the sky. By investing in women-owned businesses, you’re helping to create more wealth for women, their families, and their local communities. Empowering women-entrepreneurship in our world encourages greater representation of what an entrepreneur looks like and can inspire others to follow their dreams.

Sustainable
The fashion industry is one of the most polluting industries on the planet, and it’s time we rethink the materials, processes, and packaging used to create our cherished purchases. This is why we’ve done the upfront legwork and vetted our brands to ensure that our planet’s health is a top priority in their production process.

Toxic-Free
The beauty and self-care industry is virtually unregulated. This means that companies are essentially allowed to use untested chemicals in their products which can be very harmful to users over time. At ourCommonplace, we’ve vetted each and every single one of our partners and their products to ensure that they’re up to our clean beauty standards for those looking for a cleaner and safer beauty routine.

Ethical
In order to receive our ethical stamp of approval, brands must adhere to decent working conditions, ethical treatment of workers, and fair-wages. By ensuring all brands uphold ethical standards, we are providing a platform for customers to confidently purchase ethical goods and move us towards a more equitable and just world.

BIPOC-Owned
We believe in empowering BIPOC (Black, Indigenous, and People of Color) communities by spotlighting their businesses. By choosing to allocate your purchasing power towards BIPOC-owned businesses, you’re not only strengthening their local communities, but you’re also contributing to shrinking the racial wealth gap, fostering job creation, and propelling diverse representation across consumer industries which is critical for current and future BIPOC generations to come. 

Cruelty-Free
Many leading brands in the beauty industry test on animals. Animal testing is often very dangerous and painful, causing the suffering and even deaths of millions of animals each year. Having the “Cruelty-Free” stamp of approval assures our customers that none of the products we carry were ever tested on animals, nor were any animals harmed or killed in the production process. When you opt-in for cruelty-free brands, you’re opting out of supporting animal testing.

 

MEET OUR FOUNDER

“Shopping ethically and sustainably can be a very time consuming and daunting task. I wanted to provide an one stop shop where conscious consumers who also prioritize aesthetics can shop with ease knowing that their products are made with the planet and the people in mind ”

Sunny Wu is a first-generation Taiwanese-American woman dedicated to making a positive impact in the world. She was once told to keep tabs on where her mind wanders during quiet moments for new opportunities to explore. Always having an interest in the arts, fashion, and all things business, these quiet thoughts slowly bloomed into what would become ourCommonplace. 

Starting out her career in luxury beauty and fashion, Sunny has worked for brands such as Burberry, Gucci, and Lancôme managing sales teams, operations, and merchandising. After two and a half years in the industry, she pivoted her career into advertising as a digital strategist helping brands manage ad budgets. While she was able to get invaluable experience in both industries that would later help her on her own entrepreneurial journey, she always knew she wanted to focus her efforts on doing social good. 

In addition to her professional endeavors, Sunny has volunteered abroad with women empowerment programs in Argentina and South Africa and is on the board of Net Impact Los Angeles creating a network for professionals focused on making a positive social impact. She always encourages everyone to find their “why” as it inspires clarity and meaning while making life all the more exciting.